P Pat Cotter

Behind the Scenes at SCG: Holiday 2020

Dec 21, 2020
Behind the Scenes at SCG: Holiday 2020

Hey coffee fans! We’ve all had quite the year here at Seattle Coffee Gear and we’re sure you have too. With the difficulties from COVID-19 we’ve almost all shifted to working from home, while instituting strict social distancing and cleaning guidelines for staff that has to be on site. We’re really proud of how the whole team pulled together here (figuratively speaking of course!), especially as we’ve dealt with the holiday rush!

Holiday Content

Our video team worked hard to create awesome video content all holiday long. As you may have guessed, we tried to film as much of it in single sessions as possible. We also made sure multiple hosts were never in the studio at the same time to make social distancing a little easier. We’re so glad we were able to focus on delivering content that helped with buying decisions, because it was very hard to look at machines in person this year. We’re glad everyone enjoyed the tops 3s, shopping guides, gifting tips, and host favs. We also were excited to share Ariel and John’s tips and recipes, and hope they made you holiday just a bit brighter.

Holiday Shopping Rush!

Our shipping teams have been doing an outstanding job of responding to the huge holiday rush this year. They’re some of the real heroes of the company, and have been working with our shippers to get everything sent out. Our Customer Service and Sales teams have been working hard to help everyone with their holiday shopping and getting their new machines set up. We’ve seen some of the highest volume of contacts ever this holiday, and we’re working our butts off to get back to everyone!

Coffee, Coffee, Coffee

We’ve really enjoyed the set of holiday roasts we’ve seen from across our roasting partners. Delicious, easy to work with coffee for a range of brew methods has helped to keep us going as we push through the holiday rush! We’re all eager to get back to the office and see each other, as well as provide more dynamic, exciting coffee content. We have big plans in the works across our teams for 2021, and we really hope you join us. Most importantly, we’re thankful for you this year. Our customers are some of the best in the world, and we love bringing you our unique blend of content and retailing. We hope you have a wonderful, safe holiday this year, whether it’s already partway concluded, or hasn’t really started yet!

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